about Lord Creative
We operate from a simple, guiding principal — brand identity is essential to brand loyalty. Today, global competition for products and services creates an ongoing struggle for every business seeking a special connection with their consumers. This is why we always strive for strong, clean, impactful design that works on an emotional level. The power of design to instill confidence, create positive feelings and provide instant identification has never been more important. It is a direct link between you and your consumer.
We approach our client relationships as collaborations. We begin by defining your needs and distilling the essence of your business, then translate this into a fine-tuned, custom design solution; one that gets noticed and works across the dizzying array of technological options available to you to connect with your consumer.
The energy and inspiration at Lord Creative flows from the singular imagination of Executive Creative Director, Concetta Halstead-Lord. A Grammy nominated, multiple awarding-winning designer, Concetta’s knowledge and love of design spans the spectrum from fine art and architecture to film, photography, food and, of course, graphic design. After graduating from Art Center College of Design in Pasadena, she began her career working for world-renowned graphic artist, Saul Bass. It was here she honed a graphic approach to logo and branding that remains her hallmark. As an early adapter of new technologies, Concetta co-founded Go2 Productions, an interactive design company that grew out of her desire to pioneer development of DVD menu screens, website design, electronic press kits and multimedia presentations. Concetta has always been keen to pursue innovative ways to reach people through design and this has made her much sought out by companies seeking the leading edge in marketing and branding. Concetta personally oversees every client of Lord Creative.
Executive Creative Director
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